Web Design

Table of Contents

Website guide

If you are thinking of building a website yourself or you are thinking of paying a professional to build you a website we hope that you find this page of useful.  You may also be interested in reading our website guide which you can download a PDF of for free FREE here.

What is web design?

Web design is a term often confused with web development and web development is also confused with web design. To create a website or web page there are two processes involved which are:

 

  1. Web development
  2. Web design

 

Web development is the process of building the layout of a website for example building where buttons will go but not necessarily what a button will look like.

Web design is where the look and feel of the website is created for example what colour the button will be, what shape it is and if it has any animated effects.

Also, web development tends to use computer languages or code such as HTML (Hypertext Markup Language) whereas web design is more commonly conducted using languages or code like CSS (Cascading Style Sheets).

Is designing a website easy?

Building a website using computer languages or code is very difficult and would require a professional.

However, there are a variety of website builders available that make it easier for people with little or no experience build a website as they use drag and drop technology and do not require the user to code anything.

However, even when using a drag and drop type website builder, designing a website is not as easy as it might seem.

This is because it takes years of experience to be able to create a website with an effective design that will meet the needs of its users and deliver the objective the website owner wants.

Additionally, websites need to be responsively designed so that users on different devices such as laptops, tablets and smartphones see the best version of the website for the size of screen they are viewing it on.

You will notice that if you look at the same website on a computer screen and a mobile phone that the website will look slightly different. That is simply due to less space being available on a mobile phone screen and therefore you can’t fit as much in the space available.

Also, a big factor that is overlooked by beginners is search engine optimisation or SEO. SEO is ensuring that you optimise the pages of your website for search engines so that when people search for the product or service that you offer you to have a better chance of being found.

As an example, let’s take a plumber who may be considering a new website. A plumber needs a website that is going to generate enquiries as this is how he or she will grow their business. Therefore they need a website which:

 

  1. Is easy to find in search engines (read more on search engine optimisation)
  2. Showcases the services they offer
  3. Details where they offer their services
  4. Demonstrates that they are trustworthy and reliable
  5. It is easy for the user to make an enquiry
  6. Looks professional

 

When their website is designed the objective is to ensure that a website visitor is more likely to enquire and book their services.

A poorly designed website may mean people are less likely to make an enquiry and therefore the plumber will attract fewer customers, which is not good. In the long run, a DIY or cheap website is often a poor choice as it can result in fewer enquiries or sales.

Can I build a website myself?

Yes, you can. As previously mentioned you can give it a try yourself and if you are going to give it a try we would recommend Wix. We recommend Wix as:

 

  1. It is one of the easier drag and drop website builders to use
  2. They offer great customer support
  3. The functionality is satisfactory for the majority of small to medium size websites

 

You can view what Wix has to offer here.

Should I build my own website?

Building a website is a complex task and it is very easy to make mistakes. In the same way that you would be unlikely to service your own car or cut your own hair, we would not recommend building your own website.